About Us
Culture Comes First
Who we are
NARAK translates to “We See You” in Arabic, and that’s exactly what we do. We see your brand’s potential before the world does, and we bring it to life with sharp, culture-driven marketing.
Built with global ambition, NARAK is a creative consultancy that specialises in helping fashion, food, and lifestyle brands stand out through strategy, branding, and unforgettable experiences. Whether you’re launching a new café, hosting an exclusive event, or building a timeless identity, we make sure you’re not just seen, but remembered.
Rooted in Arabic aesthetic and bold storytelling, we don’t follow trends, we create them.
Mission
To help brands be seen in the right way, by the right people, through work that actually means something. We mix culture, creativity, and strategy to create moments people remember.
Why we started NARAK
NARAK started because we saw a gap in the market, not for more agencies, but for more soul. Too many brands, especially in fashion, food, and entertainment, were blending in, following trends, and losing the cultural identity that makes them unforgettable. We wanted to change that, we have to change that.
NARAK was born to champion originality, elevate underrepresented voices, and bring culture to the front of every campaign. We’re not here to do what’s been done. We’re here to build brands that feel alive, brands that people don’t just notice, but connect with.
At our core, we believe that culture leads and everything else follows. That’s why we exist, to see potential others overlook, and to turn it into something iconic.
Contact us
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